It’s Okay Not To Be Okay is probably one of the best and most critically-acclaimed dramas we’ve seen come from Korea in recent years. The romantic drama follows the entanglement of a psych ward caretaker and a mysterious children’s book writer. But what sets it apart from others of the genre is the portrayal of mental health, particularly childhood trauma. And just how art often imitates life, you’ll find that the It’s Okay Not To Be Okay fashion depicts the innermost essence of its protagonists.
This is a show that will truly tug at your heartstrings. But it will also help you understand that everyone goes through hardships, and struggles through understanding their thoughts, feelings, emotions. Ultimately, the most basic notion of the human condition is that everyone feels pain. But it’s also important to learn that it’s okay not to be okay.
On a lighter note, today we will be diving into the It’s Okay Not To Be Okay fashion. The main three characters have a story of their own, although their lives are closely intertwined. This dark fairytale-like drama gifted us some of the most iconic fashion moments in modern Korean television. And you’ll see exactly what we mean with our It’s Okay Not To Be Okay fashion review…
When we first meet Ko Moon-Young, we might mistake her for the antagonist of the series. Her cold, arrogant demeanor intimidates even the most self-assured person, and it’s hard to believe that she’s a successful children’s book writer. In fact, she doesn’t seem to change her attitude even for her tiny fans.
In those first few episodes, we see Moon-Young wear mostly black and white ensembles. She wears long, sophisticated tailored dresses and skirt sets almost exclusively. And naturally, these are all designer pieces with commanding silhouettes and intricate ruffles along the chest, shoulders, or arms.
As the show progresses, and so does her relationship with the Moon brothers, she invites more color into her life and wardrobe. Now, we see her sport dainty florals, calming pastels, and innocent white dresses. As she works towards overcoming her childhood trauma and letting down her guard, her style truly blossomed and we loved to see it.
The character of Moon Gang-Tae leaves no room for wrongful interpretations. Although he has struggles and secrets of his own, his empathetic nature shines through right from the very first time we see him. He puts his autistic brother’s needs before his own, and goes to extreme lengths only to ensure that he’s kept safe.
As he’s lived a very nomadic lifestyle since a young age and due to his work in mental institutions, his style is quite simple and understated. Whenever he doesn’t have to wear his psych ward slacks, he’ll make do with basic tees, collared shirts, and denim jackets.
His involvement with Ko Moon-Young allowed us to glimpse at a more polished version of himself. The suit he wore in the finale and his blue shirt date look are some of our favorites in the season. Perhaps because we knew that at this point, he had finally let someone else in and was ready to truly start living his life.
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Moon Sang-Tae: lovable childhood innocence
As far as It’s Okay Not To Be Okay outfits go, Moon Sang-Tae had the most recognizable wardrobe of all. He was an autistic person who never quite outgrew his childhood innocence and sunny disposition. Sang-Tae had the most adorable collection of striped t-shirts, that he almost always wore over long-sleeves.
Although his style was very much reminiscent of that of a young boy’s, he did step up his game with fancy a button-down, and checkered blazer to meet his idol Ko Moon-Young. We do see him sport equally stylish outfits once he begins working with her drawing children’s book illustrations.
In a show mostly set in psych wards, it was refreshing to see just how much thought the stylists put into the remaining It’s Okay Not To Be Okay outfits. Were you biased towards the female lead’s classy picks? Make sure to let us know in the comments.
And, of course, you can grab your favorite pieces of It’s Okay Not To Be Okay fashion in our dedicated shop. While you’re at it, check out our list of Korean dramas with the best outfits so you can step into the clothes of your favorite characters any time you’d like.
Korean fashion trends have become more popular than ever in recent years. This is likely due to the rise of the Korean fashion industry in the global market and the raging success of Kpop idols on an international scale. But what’s most intriguing is how these trends and styles differ from those of the West. And how everyone in South Korea seems to dress impeccably. So, it’s only natural we decided to share the ultimate Korean Fashion Style Guide.
With this guide, we aim to explore the hype surrounding Korean fashion trends and understand what these are. We’ll be giving you insight into some of the most popular styles and how to achieve them.
Make sure to keep reading until the end, where you’ll find the answer to some of your burning questions surrounding Korean fashion and the most up-to-date trends.
Korean fashion trends are largely influenced by Kpop and Kdramas. Most of the time, what you see in Korean dramas will be replicated directly into real-life within weeks or even days after airing on TV.
Right now, what we’ve been seeing most are head-to-toe street style looks, styled in a way that looks expensive yet effortlessly cool. Kpop stars, especially, tend to go for more upscale ensembles consisting mainly of sleek tailoring pieces, which are then contrasted with fun accessories and casual shoes.
However, Korean fashion trends do vary seasonally. So you might find yourself craving for more bohemian looks during the summer and going all out on a statement coat in the winter.
As of lately, Korean fashion has become an undeniable phenomenon— while some styles are created by famous brands and celebrities, others are born out of creative minds who aren’t afraid to experiment. But we’ll let you know more about street fashion, along with four other popular styles in just a bit.
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Korean Fashion Style Guide
There are so many Korean fashion styles to choose from, it may be difficult to pick the right one. To make things easier for you, we’ll break down Korean Fashion into five popular styles: street fashion, smart casual, classic feminine, edgy alternative, and comfy athletic. This way choosing your favorite look will be as easy as ABC!
1 – Street Fashion
Street fashion is a major favorite. It consists mainly of basics such as simple tees, plain sweatshirts, and jeans which are then paired with chunky sneakers or other eye-catching accessories for a trendy touch.
Korean girls love being on top of the latest trends, and this is reflected in their street fashion as well. If you want to be a trendsetter yourself, try incorporating some Korean fashion essentials into your ensemble— for example, wear oversized sweaters (when it starts to get chilly) or checkered shirts (while it’s not cold enough for a coat yet!).
But don’t forget to let your individuality show by adding a Korean twist— wear an item you wouldn’t normally see on yourself or mix prints in unexpected ways, and be sure to have fun while doing so!
Smart casual fashion is classy yet cozy. When it comes to this look, comfort should always prevail over everything else— but that doesn’t mean you have to look sloppy either. Choose pieces that fit well, coordinate with each other, and flatter your figure (after all, there’s no confidence when wearing clothes that make you feel uncomfortable).
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Your best bet when it comes to smart-casual fashion is investing in quality basics such as elegant sweaters, tailored blazers, and dressy pants. In order to elevate your look without having to put in too much effort, choose a couple of statement pieces such as tasteful bracelets or elegant earrings. Keep the rest simple so that the focus stays on the accessories.
Lastly, don’t forget to wear comfortable shoes (heels are usually out of the question in this case) and layer up when it gets cold.
3 – Classic Feminine
Classic Korean feminine fashion is all about looking demure and sweet. Think flowy skirts, dainty dresses, and pretty blouses— pair these with some light-colored pumps or heeled sandals for a lovely finish.
You’ll notice that a lot of pieces may be inspired by traditional Korean clothing. For this reason, lace and other delicate fabrics can be very useful when trying to achieve a classy feminine look.
Make sure your makeup is simple with subtle accents (bright lipstick and rosy cheeks), and wear your hair down, looking soft and shiny with loose curls. When it comes to Korean classic feminine fashion, the overall goal is to look ladylike all throughout the day— whether you’re going for a casual brunch or meeting up with friends at night!
4 – Edgy Alternative
If you’re going for an edgy Korean style, leather jackets and boots will never fail you. This trend is all about looking tough yet chic at the same time— perfect for those who aren’t afraid of standing out from the crowd.
Try going with buckled boots for an interesting twist— they’ll add the perfect rugged touch to any ensemble! When it comes to accessories, think about adding some silver jewelry or dangly earrings in order to emphasize that effortlessly cool factor. You can also put on a hat and sunglasses when going out.
If you feel like wearing preppy jeans instead of ripped ones— go for it! Or if you want to add some color to your ensemble— feel free to do so. You definitely don’t have to wear black all the time. Korean fashion isn’t about following the rules, it’s about being yourself while having fun with clothes!
If Korean street fashion is all about looking trendy and chic, then Korean comfy athletic style is the complete opposite. This look consists of sweatshirts, track pants (the Korean version of leggings), and sneakers. And the best part is that it’s super easy to achieve! Just add a pair of casual canvas shoes or running shoes to complete the look.
Don’t be afraid to have fun with bright colors and snazzy prints— anything goes as long as it’s comfortable! If you want, you could even play around with layers by adding a stylish windbreaker or puffer jacket on top of your sweatshirt. You’ll surely look stylish yet practical at the same time, perfect for any occasion in which comfort isn’t sacrificed.
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Korean fashion trends are usually inspired by Kdrama and K-pop stars. If you want to achieve the Korean look, dress in whatever makes you feel comfortable while paying attention to what’s trendy at the moment. Just make sure to follow our Korean Fashion Style Guide and shop at Fashion Chingu, of course!
What you wear lets people know who you are. And in South Korea, appearances are more important than in most places. Clothes set the tone for conversations and any form of interaction. But if there’s one instance in which they unarguably excel, that’s Korean office fashion.
Of course, dress codes vary from workplace to workplace. You cannot expect a tech start-up employee to be dressed like a bank teller or how a teacher would. Still, what you can expect from every Korean worker is to always be looking their best, regardless of what position they hold. And that’s because everyone makes a minimal effort to look clean and put together.
When it comes to business workers, you might find that Korean men dress slightly more formally than their western counterparts. Women, on the other end, go more subtle with make-up and manage to incorporate clothes that they would wear on any given day.
As fashion is evolving, the rules for workplace dress codes are constantly changing. But if you would like to learn how to dress for any position, it’s worth looking into Korean office fashion for inspiration:
There is no one-size-fits-all approach to a professional appearance. Our work environment is crucial in establishing our dress code. And Korean office fashion allows for ladies to get a bit creative. One should always consider the company they work for, and dress according to the collective image.
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Clothes
South Korean women spend small fortunes just in their professional wardrobe. Although societal norms allow for some flexibility, there are a few patterns we’ve noticed when it comes to office fashion.
Blouses and button-up shirts are popular picks, especially in pale tones. As for bottoms, knee-length skirts or formal slacks allow for a variety of outfits. In some cases, a nice slim-fit or boot-cut jeans can work, provided that the top half of the look is a bit more formal. Semi-formal dresses and matching sets are new favorites, as they are a quick and put-together solution for any workplace environment.
When it comes to accessories, Korean women prefer to keep them very minimal. A small watch and a dainty pair of earrings are usually enough. As for footwear, heels are a good option only if they’re not too high. Plenty of ladies wear sneakers to work, especially if they expect to be moving around or standing for long periods of time. As for bags, there seemingly aren’t rules, just as long as they fit the outfit and are elegant enough.
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Hair & Makeup
When it comes to makeup, most Korean ladies tend to favor natural, nude looks. And if their daily makeup routines are quite understated, their office makeup is even more so. Unless, of course, they’re in the beauty industry.
When it comes to hair, there are several options that are considered appropriate. Most prefer to wear their hair down, slightly permed or straight. Others might opt for updos and neat ponytails. As for hair colors, Korean women tend to favor natural tones, such as brown or black. But then again, that will depend on what industry they work in.
Dressing well can be a catalyst to a man’s success. And similarly to women, the collective image of the company needs to be considered when curating the professional wardrobe. Suits and ties aren’t always a staple, but most workplaces still favor the classic combo.
Clothes
A man can never go wrong with a sharp suit. Especially if it is in a darker color, such as navy, grey, or black. For most workplaces, suits are optional but greatly favored due to the convenience. Those who prefer to stray away from the traditional image will resort to button-up shirts, slacks, blazers, and anything else that would still be deemed elegant.
Men can more easily layer vests or sweaters over button-ups for warmth. And in the colder winter months, long coats can be a valuable asset. As for the usage of jeans, unless they work at a very relaxed start-up, in the entertainment industry, or menial jobs, you can expect Korean men to only wear those on their personal time.
A suited look is never complete without a tasteful tie and a nice watch. Besides, watches are one of the most functional accessories as they can help any professional get to their next meeting on time. Speaking of functional, a pair of reading or UV filtered glasses and a leather briefcase can also come quite handy.
Koreans are still very conservative when it comes to men’s hair colors. Most men will keep their hair naturally black, with only a few choosing to dye it brown. When it comes to hairstyles, the most popular for the workplace are a neat, pushed-back style, or a lightly groomed bowl cut. Also, clean-shaven faces are expected in nearly all industries.
Although Korean men tend to have an extensive skincare routine, very few actually use makeup. And those who do, tend to stick to a BB cream or a lightly tinted moisturizer.
Smart casual officewear is popular among young professionals, typical in the technological or entertainment industries. It allows for brighter color palettes and a wider variety of pieces. Ideally, it should represent an approachable yet respectable individual. Examples of this aesthetic are the styles worn in the dramas ‘Start Up‘ or ‘Her Private Life‘, with the first being set in a tech start-up and the latter in an art gallery.
What defines business casual as an aesthetic is a cohesive formality. Anyone can definitely tell that this is workplace fashion and most people wouldn’t wear such things in leisurely activities. There is still some room for comfort and creativity, though. Ties are optional and women tend to resort to soft colors.
You can get a better sense of this category through dramas like ‘While You Were Sleeping‘ and ‘Radiant Office‘.
At last, we have the business category. It’s the crème de la crème of professional wardrobes and the typical dress code for executive roles in large corporations. It is also the ideal dress code for most formal occasions or instances in which a company must be represented externally.
Perfect examples of this wardrobe may be found in dramas such as ‘What’s Wrong With Secretary Kim?‘ or ‘Stranger‘.
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We hope you now have a better sense of what Korean office fashion is truly like and that we helped you get inspired for the workplace.
If you are a fan of Korean dramas and Kdrama fashion in general, we recommend you read our deep-dives into Penthouseand Crash Landing Into You fashion. Alternatively, if you would like to stay up to date with Korean fashion, you might want to take a look at our seasonal trends articles.
Whether it be on the characters you love or love to hate, Penthouse fashion is an incredible and genuine reflection of South Korea’s class division. Its strong main characters have been tangled in a web of secrets, grief, and vengeance. But this show has managed to escape the constraints of realist fashion, truly dressing up these personas to match who they are and what they are going through.
Penthouse has become a massive hit since its premiere late last year. It was the best-rated and most-watched Korean show of the year, and the numbers only escalated for season 2. Its veteran cast and the astounding script has kept us at the edge of our seat for 3 seasons now. But we guess it’s fair to say that the outfits have also played their part in taking our breaths away.
Today, we will be analyzing Penthouse fashion. Although we would love to keep this post-spoiler-free, it is probably best you bookmark this page and return to it later if you haven’t yet watched the show. Because in true storytelling fashion, clothes will always say more than what we give them credit for
If we could summarize Shim Su-Ryeon‘s wardrobe with one word, that would be ‘elegance‘. Lee Ji-Ah’s character in Penthouse is the absolute exception to the rule of the 1%. In a social class in which most wealthy individuals make their mark in the world through conniving endeavors, Shim Su-Ryeon remains pure at heart and fair, despite the tragedy surrounding her life.
When we first see her in the scene that foreshadows the main plot of season 1, we are instantly made aware of her wealth. But the blush pink gown Shim Su-Ryeon wears greatly differs from the theatrical, over-the-top outfits the other Hera Palace residents are wearing. This lets us know right away that she’s in a whole category of her own.
Shim Su-Ryeon favors lighter color palettes, both in her outfits and makeup. She does not feel the need to dress in order to stand out or flaunt her social status. Whether it be on casual or formal occasions, we can count on simple yet sophisticated looks that truly reflect her modest and caring nature.
Cheon Seo-Jin is one of the main antagonists of the show. She’s been dubbed by many the Penthouse fashion queen. And, indeed, she always dresses like she has something to prove – which, incidentally, she does. A perfect contrast to Shim Su-Ryeon, whose husband and home floor she covets.
Although we may not be very fond of her or her actions, we must admit that she understands fashion. Cheon Seo-Jin does not dress in ridiculously extravagant designer pieces as other Hera Palace residents do. She understands that power lies in the way you command attention and not the clothes you wear.
But the renowned opera singer’s cold and arrogant nature bleed through her choice of black fabrics and bold statements. Even down to her trademark red lipstick. She’s intimidating, ruthless, and accurately embodies the feeling of untouchability
If there is one thing that Oh Yun-Hee’s wardrobe can tell us about her is that she means business. From the very early days of failed real estate ventures up until her ascension to Hera Palace resident, no one can say she was ever poorly dressed.
As Oh Yun-Hee’s vendetta journey progresses, her outfits become more and more expensive. She is the most realistic depiction of the Korean upper class. And because Yun-Hee has always maintained a carefully curated business casual aesthetic, her evolution is not so drastic and the untrained eye might miss it.
Unlike the other two protagonists, Oh Yun-Hee’s style tells us more about her story progression than it does about the character’s personality. She never had the money or power to push her ambitions forward as her nemesis did. This is why Yun-Hee’s wardrobe is symbolistic of how hard she had to work to get to the top.
What were some of your favorite looks from Penthouse? Make sure to let us know in the comments. And if you’d like to snatch some of the Penthouse fashion pieces for yourself, go ahead and browse our dedicated category to find the best matches. Also, check out our list of Korean dramas with the best outfits for more Kdrama style inspiration.
If you’ve been in the Kpop fan community for long enough, you’ll surely know about airport fashion and its importance. The clothes worn off the stage are just as important (if not more) as those meant for performances. And if you struggle to understand the concept and point of it, worry not! Today, we will be delving into this craze. More specifically, we will be looking at some BTS airport fashion looks that the boys have worn over the recent years.
And to make it more fun and instructive, we’ll analyze how their airport style mirrors their personas. After all, everyone likes to fly wearing whatever clothes make them feel most comfortable.
Let’s not waste any more time and jump right into it, shall we?
The whole concept of airport fashion originated in the golden Hollywood age. As celebrity fashion garnered the same level of public interest as their personal lives, paparazzi saw an opportunity to profit from candid pictures taken at the airport.
Nowadays, the biggest gossip and fashion media outlets have photographers stationed at all major airports seven days out of the week. Some of the outfits we see may be calculated efforts. Nevertheless, it’s safe to assume that most are the truest reflection of these celeb’s styles and personalities.
Essentially, airport fashion is the chance for audiences to glimpse at these fleeting moments of normalcy in their idols’ lives – at least as far as outfits are concerned.
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Why is airport fashion so important in Kpop?
Very few things are coincidental in the Kpop industry. Nearly all aspects of it are systematic, from training to debuts, promotions, and public appearances. And in most circumstances, you can expect a stylist to carefully curate their idols’ image.
However, the few instances where a stylist likely hasn’t intervened happen to be the most telling. When Kpop idols are photographed going about their daily life and doing menial tasks, that’s when we get to sample their personal closet.
Given that when we fly we tend to dress whichever way we feel most comfortable, airport fashion is the perfect showcase of the clothes we most like.
BTS airport fashion & their style personalities
As if being at the forefront of the Kpop industry and its globalization wasn’t enough. BTS have also earned themselves the titles of fashion icons in their own right. As a matter of fact, they have very recently been named global brand ambassadors for luxury designer brand Louis Vuitton.
BTS airport fashion has been making headlines not only in Korea but also in international tabloids. Their success has brought on waves of massive public interest. As a result, there is plenty of content out there that perfectly reflects each member’s aesthetic and stylistic choices.
Now, let’s take a look at some looks that we’ve seen the boys wear in more recent appearances:
Jin
Let’s address the big elephant in the room. Or rather, the large coat. We definitely noticed a pattern when looking at Jin’s airport looks. The man seems to like oversized outerwear, and we are here for it.
Whether it be a fleece-lined brown leather statement, a collared denim number, or a pretty-in-pink overcoat, Jin has definitely learned how to accentuate his enviable proportions.
Winter, spring, summer, or fall, we can expect Suga to show up dressed to the 90s – black and white edition. After all, his whole fashion aesthetic is pretty much rooted in his hip-hop origins and moody persona.
Not only is Suga a man of a few words, but he is also a man of a few tones. And understated looks aren’t necessarily dull. He is the perfect proof of that. Besides, it only makes it that much easier for us to recreate his looks.
J-Hope has truly mastered the statement piece trend. He is particularly good at adding a contrasting pop of color to his looks. And his go-to accessory for flying is his green Chanel x Pharell Williams oversized pouch bag.
Another of his favorite picks for comfortable flights is a good pair of sneakers. Pair it with your favorite jeans and a large coat and you’ll be all set to relax way up in the clouds.
When it comes to the leader of BTS’ airport fashion, we started to notice a trend as well – sunglasses. And how handy they must come when you disembark your flight, all sleep-deprived and tired-looking. (Not that this would ever be a problem for the charismatic RM.)
Aside from his accessory of choice, he seems to have a soft spot for big cardigans as well. Which further proves that his smart fashion perfectly aligns with his intellectual persona.
Jimin is often described as the perfect combination of elegance and fierceness. And if his performances weren’t sufficiently indicative of that, his style really comes through in that sense.
What we can always expect of Jimin’s closet is unique, sophisticated pieces, mostly in black or darker tones. He also seems to have a fondness for leather, as we can verify through his recurrent wear of leather jackets, bags, and footwear.
Often referred to as the eccentric of the group, V certainly has a distinct quality – but in the best way possible. His love for the arts certainly shows through his unusual but undoubtedly fun style.
Whether it be a painting-stamped blue sweater or literal paint-splattered pants. To look at V is to understand who he is and what he’s passionate about. And to complete his whole renaissance aesthetic, V definitely has an old soul, and that’s made obvious even when he’s boarding a flight.
Last but definitely not least, we’ve got the maknae, with his bad-boy aura. Jungkook always manages to put together the most effortlessly cool outfits. And all it takes is some plaid accents, graphic tees, and a black hat.
When it comes to airport fashion, he certainly maintains a great equilibrium of taste and comfort. You can tell that he has likely been inspired by his stage wardrobe, as many of his looks are absolutely stage-ready. And perhaps being the youngest helps Jungkook be the most in tune with contemporary trends.
Did we miss any of your favorite BTS airport fashion looks? And which style most closely resembles your go-to flight outfit? We are very curious to learn your thoughts in the comments!
The recently appointed Louis Vuitton global ambassadors have been making headlines for years. When it comes to styles that convey personality and distinctiveness expressed through style, very few are doing it like the biggest Kpop group in the world. This is why today we will dive into the BTS Aesthetics, and how each member’s fashion is a reflection of themselves.
From their debut in 2013 up until now, their style has evolved tremendously. From relying on stylists to help grow their name to needing no introduction on any red carpet. BTS have showcased themselves through various media platforms over the past seven years. And as the fandom grew, so did the number of dedicated fan pages. In fact, some of these focus solely on their style!
Any dedicated ARMY can pinpoint with no difficulty what aesthetics correlate to each BTS member. The preferred colors, signature pieces, and overall stylistic expression.
But for those who may be new to the community or have just now taken notice of these boys’ fashion, we will be covering it all in this article.
The eldest member of BTS did not originally have the ambition to make it in the music industry. In fact, Jin graduated university with an Arts degree and the intent to become an actor. And it was while furthering his studies that he first got scouted. The reason? His looks.
Kim Seokjin is a very visually gifted individual, even by Korean standards. Despite not having a musical background, two of the now greatest entertainment companies in South Korea expressed an interest in him. And it just happens that his Prince Charming aura perfectly aligns with his style.
Muted pastels, white, pink, and golden accents. His style is very much illustrative of the romantic academia aesthetic. In terms of fabrics, satin, silk, cotton, and cashmere are the most prevalent. As for clothing items, we can highlight button-downs, crewneck and turtleneck sweaters, blazers, cardigans, dress pants, and shoes.
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Min Yoongi (Suga): the grunge revival
Much like the latter, becoming an idol wasn’t in Suga’s plans either. The difference here is his significant background in music. More specifically, in the Daegu underground rapping scene. And it was his talent for composing and producing that landed him a spot on the music label.
Min Yoongi appears to be very rough around the edges. His hip-hop origins are very prevailing even today. And these are the circumstances that wrongfully make people assume he’s more of a bad boy. But anyone who has scratched beyond the surface will learn that he’s highly misunderstood. Suga has a very big heart, despite the somewhat darker connotations that bleed through his music.
It is precisely this duality that is brought through with the grunge aesthetic. The musical genius behind so much of BTS’ discography is often seen donning black, gray, and other smokey tones. As the style has its roots in a rejection of the mainstream in the 90s, clothes may look somewhat oversized and faded. The most common features include boxy t-shirts and sweaters, ripped jeans, and rugged boots.
Unarguably the brightest personality in BTS, if not in the whole Kpop scene. J-Hope is not only the main dancer of the group but also the biggest source of comic relief. And although he has showcased a darker, more serious side in certain campaigns or concepts that fit the theme, no one can deny how pure and naturally joyful his aura is.
Jung Hoseok started out in an underground dance team. He was relatively successful from the get-go. However, he quickly gained an interest in rapping and singing, which ultimately motivated him to audition as a trainee.
His dance background is reflected in many of the loose-fitted clothes and fun accessories, such as bucket hats, that he often wears. But if there is something fashion-wise that sets him apart from the group, that’s how colorful his wardrobe is.
For this reason, it is adequate to attribute him the rainbowcore aesthetic. His go-to outfits tend to be very bright in colors, with playful patterns and unconventional designs. It ties up quite nicely with the Y2K trend that seems to be making a comeback, which incidentally was heavily influenced by the OG boy bands. And maybe J-Hope is partially at fault for the revival… One thing is for sure, his charm is greatly derived from that sunny disposition of his that we all love so much
Kim Namjoon (RM): understated intellectual
The leader of BTS is well-known for his rational capacity. Kim Namjoon is a self-taught English speaker, with an impressive IQ of 148, and an innate talent for the written word. In fact, before even gaining interest in rap music, he received praise for his early poetic works. Undoubtedly, his lyricism played a big part early on in his career. Despite failing in early auditions, his talent was recognized by influential people that ended up connecting RM with Big Hit.
As far as aesthetics go, his don’t exactly match up with his leading persona in BTS. His lyrical content may have dark undertones, especially on his solo ventures, but his fashion couldn’t be more opposite…
The light academia aesthetic, which beautifully mirrors RM’s brilliant demeanor, is mostly illustrated through neutral tones. Warm browns, off-white hues, along with navy blue and burgundy contrasts. These are the colors that are most commonly reflected on preppy textiles. Denim jeans and basic white tees are not entirely uncommon. However, the style is mostly made up of classic pieces, such as button-ups, trench coats, turtle necks, and fitted pants.
This aesthetic is evocative of a passion for the arts, music, literature, and learning. So, it is quite fair to say that Kim Namjoon embraces the optimistic and motivational nature of the theme. One could also argue that he definitely knows how to dress ‘smart’.
BTS’ very own Jimin was destined to be a star. From an early age, he showed promise in the performative arts. He majored in Contemporary Dance with very high praise. So much so that it was one of his teachers that first floated the idea of auditioning to become an idol trainee.
To see Park Jimin dance is to witness ethereal beauty and effortless elegance. While he may move softly and with careful precision, one can still feel the intensity and overflowing passion. It is his delicate but fierce duality that leaves everyone who witnesses it in pure awe. Jimin’s aura is soft, gentle, and that translates flawlessly into his elegant style.
For these reasons, his is an ethereal aesthetic. A nearly otherwordly quality identical to that of heavenly angels. And such is displayed through white, pale colors, and dainty accessories. Jimin’s visuals typically evoke emotions of tranquility, kindness, and compassion.
Kim Taehyung (V): a thrifted old soul
Kim Taehyung dreamed of a musical career from a very young age. He picked up the saxophone in middle school but his true ambition was to become a successful vocalist. And unlike his fellow BTS members’ aesthetics, his personal style is not such an obvious representation of his personality.
His bubbly, sometimes oblivious character is not quite matched up by that of J-Hope. However, he does have a quality to him that makes you wonder whether he belongs in another time.
In contrast to the group’s leader, V is the poster child for the dark academia aesthetic. His fashion is of an older period, with upscale pieces that could either have endured generations or been bought from high-end boutiques. Uniform items are highly prevalent, with patterns kept minimal textiles reminiscent of human sciences professors. To dress for this aesthetic is to embody autumn, along with its warm tones and polished layers.
At last, we have reached the youngest and golden prodigy – Jeon Jungkook. He did not dream of becoming a singer since the very begging. Still, no one can deny that his talent would eventually catch up with him and earn him the stardom he has today. And despite being the youngest, he has solidified his spot as main vocal and is one of the best all-rounders in the Kpop industry.
Jungkook was only 15 at the time of BTS’ debut, so we got to see him grow into the exceptional young man he is today. And as he did, so did his style, which seems to have now settled.
The maknae is the portrait of the e-boy aesthetic through and through. Grown-out middle parts, arm tattoos, asymmetrical earrings, and a pensive look are the most recognizable features. It is partly influenced by the grunge edginess with the main difference being its contemporality.
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Do you agree with our perspective on the BTS aesthetics? Do you think there is a different theme better suited to one of the members? Let us know in the comments how you perceive these boys’ individual styles and what aesthetic is your favorite.
Chou Tzuyu captured our hearts ever since we first saw her in SIXTEEN. The Taiwan-born was only 16 years old at the time, making her one of the youngest contestants on the survival reality show. But her soft features and perfect proportions made her stand out, which eventually lead to her inclusion in the debut line-up for TWICE. Since then, Tzuyu’s fashion style has evolved tremendously, all the while still maintaining a smidge of her original essence.
And this is precisely what we will be delving into today: how stylists style Tzuyu of TWICE over the years. We will also touch upon what seems to be her go-to picks on her personal time. Also, stay tuned for the end to get inspiration from the current nation’s girl group maknae herself.
Before landing in South Korea back in 2013 to become an idol trainee, there aren’t many pictures depicting Tzuyu’s personal style. She can be briefly seen in Got7’s ‘Stop Stop It’ M/V in 2014 and miss A’s ‘Only You’ M/V in 2015.
She first caught public attention when announced as one of the 16 contestants for the JYP-run survival show SIXTEEN. The young batch of female trainees endured weekly challenges and assessments for their singing and dancing abilities. The contestants who would make it to the final line-up would guarantee their spot in JYP’s new girl group: TWICE.
At that time, we saw Tzuyu wear mostly sporty clothing. Not only was this the trend among teenagers of the time but it also fit the concept for the trainee seamlessly. Her enviable body proportions became a topic of discussion quite earlier on, which perhaps motivated the stylists to don her up in crop tops and tight-fitting pants and leggings. This way, her most prominent features would be accentuated while still maintaining an age-appropriate image.
But she was so much more than a pretty face. Tzuyu managed to improve tremendously during her time on the show. She was so beloved among fans that it was that same popularity that guaranteed her spot on the final line-up of TWICE. Along with fellow group member Momo, she was brought back after being eliminated. Hence becoming the maknae and visual for the group.
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Debuting as TWICE’s visual
TWICE has one of the most successful girl group debuts to date. So much so that they were the fastest to have a debut music video reach 100 million views on YouTube with ‘Like Ooh-Ahh‘.
As Tzuyu was mostly praised for her athletic figure, the stylists decided to maintain the sporty image. Her debut look consisted of a mesh black and white crop top and printed tight-fitting pants. During promotion following the debut, she was only seen wearing this exact same outfit or variations of it, never straying too far from the original concept.
Following the success of the debut which granted them a ‘Best New Female Artist’ award at the 2015 Mnet Asian Music Awards, TWICE began preparing for their comeback. They released their second EP in the first of 2016, which included the track ‘Cheer Up‘. Many still argue that this was the single that secured their spot as the new nation’s girl group. With multiple record sales and the viral success of the ‘shy shy shy’ meme, TWICE solidified their spot in the Kpop industry and began to reach international fame.
At this time, Tzuyu regressed to her original raven hair color. The performative fashion of the era still maintained young and active themes. Despite this, Tzuyu was given a slightly more mature look in the music video. She wore an elegant black dress with white pearl accessories. This one look showed a never-before-seen side of the idol, contributing to the growth of the already-established fanbase.
A little after TWICE’s first anniversary, the Halloween-themed video for ‘TT‘ was released. The track broke previous personal and national records, with the EP becoming the bestselling K-pop girl group album of 2016. More notably, it debuted at number 2 on Billboard’s World Digital Song Sales chart, making international interest grow.
But TWICE’s achievements did not slow down at all. After yet another successful EP and first solo tour, they decided to tap into the Japanese market. New versions of their first few singles and even music videos were released. As expected, the group also broke records with their Japanese debut. So by the time, they released their first full-length Korean album, Tzuyu and her bandmates had already established a name for themselves as a group and individually.
Brand endorsements and other opportunities were quick to roll in. Tzuyu’s fashion style became a big source of inspiration for the Korean general public. As airport fashion pictures began to be pinned and repinned on visual boards, TWICE’s maknae became a common go-to. Her style perfectly combined effortlessness and teen elegance. Besides, most of her looks consisted of statement pieces like denim bottoms and white t-shirts or blouses.
Although she indeed has a charming face and a unique figure, that is no longer what tugs at fans’ heartstrings. Despite being the youngest of the bunch, Tzuyu is perhaps the most level-headed and one of the humblest. To this day, she continues to work hard to improve her skills and demonstrate her merit. She has grown into a very mature young lady who impresses with easy class and does not let her beauty define her.
Tzuyu’s Fashion Legacy
Tzuyu’s fashion style remains to this day synonymous with elegance and simplicity. Although most commonly praised for her looks, Tzuyu’s impeccable looks still cause commotion online and are a source of inspiration to many. The main reason behind that may just be that, unlike many Kpop idols, her personal style is quite relaxed and easy to replicate.
If TWICE is named after their promise to make us fall in love with their visuals first and again with their charms and skills, Tzuyu is the perfect example for the concept. Photographers have even said that her true beauty cannot be captured on camera.
One thing is for sure, we here at Fashion Chingu will never not be excited to see what Tzuyu will gift us with next. Whether it be enchanting vocals, re-energizing dance moves, bewitching visuals, or sophisticated fashion moments. She and her fellow members of TWICE have only just begun this new era and we are already completely enamored.
The world of South Korean fashion that we have grown to love has come a long way. History and cultural influences have played major roles in the evolution of Korean fashion, and societal progress seems to dictate trends. From the traditional hanbok dating back to the Joseon era, to its reimagination over the years and the integration of foreign tendencies. There is much to be said about how the Korean fashion timeline has accompanied the Korean people.
Although it may be hard to imagine, there once was a time when Korean culture was not at the frontline of global popularity. Kpop and Kdrama stars, beauty bloggers, and social media influencers may have pushed Korean fashion onto the mainstream, but it could never be what it is today without those who came before them. And to help you learn more about this wonderful evolution, we’ve summarized the Korean fashion timeline. Hopefully, by the end of this article, you will have a newfound appreciation for Korean fashion and culture in general.
If you are a Kdrama enthusiast, you have undoubtedly heard about the Joseon era (1392-1897). This was an age in which the traditional Korean hanbok was all the rage. In fact, it was worn every day by the wealthiest families.
The hanbok is essentially a style that combines a blouse and a loose skirt or pants – depending on the gender of the user. The predominant colors for hanbok were red, yellow, blue, black, and white. The less wealthy people would also typically own one, which was only worn at traditional events and celebrations.
In regards to makeup, they kept it very simple and muted. They used only natural materials to achieve the ‘effortless’ look. Both men and women wore buns, the first atop of their head and the latter just above the neck.
But the end of the century coincided with the arrival of western people and the Japanese, which introduced some very drastic trend changes.
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The Japanese Occupation
The Japanese occupation of Korea in the early 20th century enforced new styles and trends that derived from western influence. The colonial government pushed modernization, which caused the traditional style to fall out of fashion. In actuality, any nods to Korean tradition were prohibited, even the notorious hanbok. In addition, the typical top buns worn by men (which were symbolic of marriage) were now cut and suits became very commonly worn.
The women also began to wear pants and new hairstyles reminiscent of the western ‘flapper’ style of the roaring ’20s. Accessories and slightly heavier makeup were also introduced to the mainstream. This all coincided with the surge of working women, who mostly worked as phone operators or factory workers. The Japanese also prioritized literacy, pushing to have as many people educated as possible.
But the fashion turned military upon the Second World War, a trend that stuck through the Korean liberation leading up to the Korean War.
The Aftermath of the Korean War
We can think of the period following the wars as the rebirth of traditional style in the Korean fashion timeline.
The country was in a state of extreme poverty, and many people struggled to even feed themselves. As a result, the general public started to use what they could salvage from the ‘relief support’ donations and adapted it to their liking. Many reimagined military wear for their daily looks. Still, the most noteworthy plot was the return of the hanbok, which had previously been forbidden by Japanese rule.
Despite the difficulties Korean society endured, fashion designers started making a name for themselves in the 1950s. A number of American-influenced styles like swimsuits and crimped hair inspired many aspiring fashionistas. Most notably Nora Noh, who is now considered one of the mothers of Korean fashion. She single-handedly put together South Korea’s first fashion show, in which famous actresses of the time and Miss Korea modeled her clothes on the runway.
The South Korean people were no exception to the charm of the Beatles. So naturally, Korean fashion trends continued to be deeply inspired by the West. Designers no longer dictated the trends, as consumers began to favor comfort and flexible clothing which would suit their work. Miniskirts were all the rage and the government promoted the use of nationally sourced materials, temporarily putting a stop to beauty imports. This resulted in the launch of the Korean makeup and beauty industry. As makeup became more widely available to the public, women began to wear it more than ever, and the first modeling schools in the country were founded.
The harsh political environment of the 1970s urged the youth to start a fashion movement that reflected their opposition. Popular hippie staples like bell-bottoms, large sunnies, and hoop earrings reigned the streets for a while. But as the discontent with those in power grew, the fashion evolved. Hems in womenswear became shorter and the clothes became bolder, accompanying the birth of punk fashion in the west.
c. Unknown
Clothes became more colorful and western brands made a comeback in the 1980s. Reebok was notoriously popular among the youth, as well as casualwear pieces like jeans and t-shirts. In part, this switch was brought upon by young women who entered the workforce. But the men rapidly followed suit, favoring decade-appropriate trends like denim on denim and bright colors.
Although the majority of the world was not aware of it until recent years, Kpop has been around since the 1990s. Naturally, even the first Kpop idols – Seo Taiji and Boys – led the fashion of the time, which incidentally was very rap and hip-hop inspired. But this was not the only western-inspired trend of the time, as many fans of the grunge movement adopted the so-called ‘resistance fashion‘.
Korean fashion designers were also making a name for themselves in the global fashion scene. But the makeup industry was also booming, with products like BB cream and skin lightening creams gaining notoriety thanks to Kpop idols who publicized them. Even Korean men began to be more conscious of their face and skin, resorting to cosmetics as well.
c. Unknown
As Kpop grew, the K-fashion and K-beauty industries followed, impacting domestic revenue significantly, more and more each year. Seoul Fashion Week has also helped put Korea and its designers and creators on the map. The festival is held twice a year and has become one of the most prominent fashion festivals in the world.
The Korean Fashion of Today
It is hard to pinpoint exactly when Koreans stopped following trends and started to set them. Whether it be clothes or cosmetics, the global market has been tremendously impacted by the Hallyu wave. And the craze has moved from online platforms to retail stores, as more and more international businesses began to stock their shelves with Korean brands.
@jennierubyjane
The traditional hanbok remains the biggest symbol of Korean fashion and is still commonly used in festivals and special celebrations. Many designers have combined modern techniques with the original design. These reimaginations have been featured on music videos by Korean superstars BLACKPINK and BTS, which helped foreign audiences learn about its historical origins and cultural significance.
Despite how much Kpop has propelled the Korean fashion scene, anyone who is fashion-educated will undoubtedly recognize that this market can very well stand on its own. Seoul is rapidly reaching the notoriety of big fashion capitals, like Milan, Paris, and New York. And perhaps it is the futuristic perspective and combination of eastern know-how and historical influence that has piqued global interest. One thing is for sure: the K-fashion craze is here to stay.
As you can see, the Korean fashion timeline has always been a reflection of its historical context. Culture, tradition, and national pride have all played a role in the evolution of trends. One cannot help but wonder what is to come, and how Kpop and K-fashion will continue to star on the global stage, bringing in more and more followers.
The Kpop harness trend is one that is constantly recycled and never really feels out of place. It is a popular performance accessory that aids style cohesion for the different outfits Kpop group members wear.
Unlike the practical use that activities like bungee jumping or rock climbing attribute to a harness, Kpop uses it merely for its aesthetics and connotations. Although it can mean many things to different audiences, most fans seem to agree that it is not quite a cute or juvenile accessory. In fact, it is quite often used in more active or even sexier concepts.
But where exactly did this trend originate? Who first translated the functional piece into statement fashion? And how prominent is harness fashion in Kpop?
These are all questions that we aim to answer with today’s post. To better understand how Kpop trends originate and are able to stand the test of time, we have put together a short history lesson.
And if you would like to give the trend a try and incorporate it into a wearable look, stay tuned until the end. We have put together a little outfit inspiration section for you!
Despite the harness being a useful tool in many active pursuits or just to ensure safety, much like many mundane objects, it has served as inspiration for the great fashion houses. It was of course inspired by fetishwear. But like stilettos or tight-fitting lace garments, the harness broke the confinement of its original label.
We’ve seen big stars like Timothée Chalamet and Michael B. Jordan sport the fashion piece in recent fashion editorials on red carpets. This is partially thanks to big house names like Virgil Abloh and Shayne Oliver.
But it was Vivienne Westwood, the godmother of punk fashion, who first redefined the risqué undertone of the harness in the 70s. Westwood utilized the shaping properties of the harness, and how the leather material just fits seamlessly with the steampunk and goth fashion movement that had only begun to surge back then.
Harnesses became a symbol of irreverence and recklessness while still maintaining a certain intriguing appeal. They were brought back to menswear runways in the 2000s, as a contrasting feature in sharp tailored suits and incorporated into otherwise ordinary pieces.
The harness continued to be reimagined a few times throughout the decade. But it was only in 2012 that Kpop stylists made the harness trend their own, keeping it a popular highlight to this day.
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How Kpop reimagined and relaunched the harness trend
Leather, ribbon, and strap harnesses are a great way to coordinate different outfits of members in the same Kpop group. And we have seen so many variations over the years. From intricate torso pieces to waist and thigh garters and some reminiscent of military/police belts.
The beauty of Kpop fashion is that there are not many limitations. The 2nd generation idols were true music and style pioneers. They were able to experiment with sounds and trends that were maybe too ahead of their time, as nowadays we see them not only pop up on stage but in daily wear too.
One of the names that stand out is BIG BANG, with G-Dragon deserving some recognition of his own. His personal style is described as ‘eclectic punk’, which is essentially a more colorful spin on punk rock fashion. Much like his music, his style is very authentic to his own persona. It is no coincidence that he is considered by many the ‘fashion king of Kpop’. Besides, he has made a name of his own in the industry by launching the clothing brand peaceminusone.
Even the Korean nation’s girl group Girl’s Generation experimented with the harness trend. In 2015, we saw these girls don up leather and metal-plated harnesses for the music video and live performances of ‘You Think’. This style choice was an obvious continuation of the cool yet mature image that was first displayed in ‘Catch Me If You Can’. Girl Generation’s more confident style was very much loved by many fans. However, the group didn’t get to showcase it so often since the groundbreaking ‘Run Devil Run’ era.
Over time, the body harness gained a connotation of maturity and toughness in Kpop. It is very widely used in dark and girl crush concepts. Though admittedly, sometimes the fashion does not exactly mash up with the essence of the song or comeback.
A few trends have become staples in Kpop stages, such as schoolboy/girl looks, colorful sportswear, and the ultra-feminine aesthetic. The Kpop harness trend is yet another go-to, as it is sure to drive the fans wild. So much so that it is a common topic of discussion in fan blogs and even makes stars go viral for it.
Where have we seen the Kpop harness trend
First up, we have got Wanna One’s Ong Seongwoo. Following the 2018 MAMA (Mnet Asian Music Awards), the star went viral as ‘the boy in the harness’.
Blackpink‘s Lisa and Jennie also made headlines during the ‘Kill This Love’ area. The two sported garter/thigh harness combinations. While Jennie’s was obviously inspired by video game character Lara Croft, Lisa’s had more of a military feel, featuring pockets and attachable straps.
Another interesting variation of the body harness in Kpop was the one worn by Wonho (formerly of Monsta X). His piece attached to a leather sleeve that matched his pants. Although the white turtleneck seems like an odd fit, it definitely softens up the overall ‘bad boy’ imagery.
More recently, Sunmi chose a red vinyl harness bodysuit for her comeback ‘TAIL’. The accessory was once again reimagined and helped convey the sultry essence of the storytelling in this song.
And, of course, we could not forget about BTS. They have worn harnesses for many of their comebacks, but it is the custom-made featured in ‘Fake Love’ that gained the most praise from fans and fashion lovers. The white harness worn by V was one of the most interesting ones, which even inspired people to attempt a DIY version for themselves.
Not every Kpop stage look is easily adapted to daily wear. Still, we have a few ideas for how to wear Kpop harnesses without making an outfit look too out of place.
Over A White Top
This one works especially well if the harness is black. Any button-up or long-sleeved white shirt will do. Because the top is a very muted and traditional piece, the harness can help enhance your natural body shape and give the overall look an edginess sit didn’t have before.
Black On Black Dress Shirt
Another really cool option is to wear your harness over an oversized black t-shirt or dress shirt. It works especially great if it is a corset or belted harness. You can pair it with some platform laced-up leather boots or with sneakers, whichever you prefer.
Thigh Garter Belt Harness
If you have a belt-type harness that connects to a garter, it works especially best with mini skirts and shorts. You can also wear it over skinny jeans when it gets a bit chillier.
We can only hope that you enjoyed learning about the history and integration of harness fashion in Kpop. Let us know which looks are your favorites and if you would give the harness trend a try in the comments!
If you are a Kpop stan, you have surely watched your fair share of music videos, chart performances, and fancams. It is also very likely that you have stopped to wonder what kind of bras do Kpop idols wear – especially if you are a girl.
One of the main characteristics of Kpop performances, and a very important one, is the dancing. But how can girl groups perform so confidently and flawlessly without worrying about slips or other wardrobe malfunctions? And although there are many things that can go wrong when you make big movements in such tight-fitting clothes, today we will be discussing what bras do Kpop idols wear, and what they wear beneath their stage outfits in general.
We will be going over the different types of bras worn under diverse garments, how Kpop idols keep from showing too much skin, and how their chest seems to be perfectly immobile even during the craziest dance routines.
If you are someone who enjoys wearing delicate pieces of clothing but is not too excited to show off their underwear, you might want to take some notes. The same goes for all of you dancers who would appreciate some extra support while still managing to rock an instagrammable outfit.
Now, without any further ado, let’s get right to it!
Former Kpop idols have previously helped shed some light on this question. What most people fail to understand is how the stars manage to perform so vigorously without there being so many malfunctions. But a good stylist will not just have the idols looks good, they will have them be able to perform without any hindrance.
Former Crayon Pop member Way has revealed that most stylists carry white, black, and nude-colored bras with them. Sometimes, they keep spare panties and safety shorts. Way also said that most often than not, she would wear a nude Calvin Klein bra that provided good support and was waterproof. The waterproof feature is especially important as girls will break a sweat on stage, regardless of how many layers they’re sporting. These types of bras are the best and they will keep the performers the most comfortable.
Some people speculate that bras and bra straps may also be sewn to clothes like some shorts are sewn to skirts to keep them from riding up or being lifted by a draft.
Ideally, underwear should fit the wearer perfectly, not too loosely or too tight. There are specific types of bras that Kpop idols seem to wear most often. Let’s see what those are:
Clear-strapped Bra
The clear-strapped bra seems to be a favorite, especially amongst JYP girl group members. It is not so obvious unless on pictures or close-up shots, which makes it an incredible option for concerts or other stage performances, in which the girls are rarely so zoomed in.
A great example of this bra’s efficiency is the viral fancam of TWICE’s Jihyo during the ‘Dance The Night Away’ era. Despite her being one of the Kpop girls that needs the most chest support, she was repeatedly seen performing with off-the-shoulder tops. Needlessly to say the clear-strapped bra kept her out of trouble.
Double Tape
Many professional dancers will tell you that one of the best ways to prevent a strapless bra from falling or making an appearance is by using double tape. You can even double up on the tape, taping the bra to your chest and your top to the bra. This should also keep the girls from jiggling too much.
@lafilledhiver_
Again, stylists are meant to think of all possible problems and find a way to keep unfortunate accidents from happening.
The double tape also works great to keep the top in place in case you want to show a bit of cleavage. Just tape the hems on each side of the cleavage area to your skin and you can rest assured that you will not flash your bra to anyone.
Sports Bras
Sports bras might seem the most obvious choice to be able to move around without having the girls moving around. And more recently, we’ve seen taken to the stage on their own, with nothing but maybe a jacket or accessories over them.
If Kpop idols are okay with turning them into an outfit, it is safe to say that they will wear these under t-shirts, crop tops, and other pieces that will not have their shoulder or chest area so exposed.
T-shirt Bras
T-shirt bras are an essential in any girl’s closet. Just like sports bras, these are also very commonly worn by Kpop idols on stage. Sometimes, they’re not even carefully concealed but incorporated into the outfit instead.
@chungha_official
Like Way had explained, it is very common for Kpop stylists to pack some neutral-colored bras with them, so it is not so far-fetched that they would get creative and utilize them to upgrade a look.
What Kpop idols wear under their shirts? Their shorts? Skirts? While for most girls, one of the main concerns when performing is their chest area, they would not want to be showing too much further down either.
When wearing short dresses and short shorts, it is customary to see them also sporting safety shorts. These cover up parts of the body that they do not want to risk exposing. Nowadays, they are a very common practice, as it keeps stage photographers or any creepier fans from photographing their intimate parts.
As for boys, they tend to use nothing more than the bare essentials under their stage clothes. This is because it can get quite stuffy to layer up more than necessary, with all the dancing and whatnot. Sometimes they will have a waist belt to hold their mic packs but that is about it.
Over the last few years, many women have started to go braless. More than breaking a societal norm, the practice is about comfort and freedom. But of course, breasts are still highly sexualized, and that is not an exception for the very conservative South Korea.
The late idol Sulli was met with criticism for choosing to not always wear a bra and sharing braless pictures on social media. She spoke out publicly about how she thinks bras are ‘unnecessary’. She went on to add that ‘it is a matter of personal choice’.
Another Kpop star that was met with criticism for choosing to go braless was MAMAMOO’s Hwasa. She was photographed in 2017 in the airport and made headlines for it. Later, she addressed it by simply saying ‘I dress comfortably’.
More recently, Oh My Girl’s member Arin has met divided opinions for advertising underwear. She had previously advertised casual and nightwear for BYC, a Korean clothing brand. And unlike most underwear ads, Arin is not actually modeling the pieces herself, but rather showcasing them.
She, much like the other members of the group, is known for her pure and innocent image. Arin shows off her bright and cute side in the ads, and interestingly enough, that seems to be the problem. Instead of complaining that Arin is featured in an underwear ad, people are complaining because she is not wearing it. They claim that usually, other models will wear the pieces, not for personal exposure but to show how they look when worn.
Other idols who have previously advertised underwear but were not met with controversy were idol couple Hyunah and Dawn. They are ambassadors for Calvin Klein and have posted many pictures and videos in which they can be seen sporting underwear and not much else. Whether paired up or on their own, most of the comments on social media seem to praise them.
Their labelmate Jessi has also recently announced her new advertisements for underwear brand dorosiwa. The video ad has subtle feminist denotations, claiming that the advertised bra is for all types of women.
Being an artist that is known to have no trouble speaking out about her breast implants (or anything else, really), the public has not reacted poorly to her ad either.
Perhaps it all comes down to the perceived image of the artist, more than the topic of underwear itself. Regardless, we sure hope that we will get to hear about such banal subjects from idols themselves.
Being in the public eye means sacrificing a lot and getting used to being seen by everyone. Kpop idols, now more than ever, are being watched by people around the world. The best way to protect their reputation and their dignity is by leaving as little room for mistakes as possible.
